9 Brainstorming Strategies for Your Blog

Blogging for Business Series Part 1

Here are 9 quick brainstorming strategies to get your creative mind flowing with ideas for your blog posts.

#1: ASK YOUR LIST

A great way to find out what your followers want to read and learn about is to send out an email to your list and ask them to fill out a three-part, one-minute survey. Not only does this give you some great blogging content, but it is actually an email strategy too because you’re literally connecting with your list and asking them, “How can I help you? How can I give you more of what you need?”

#2: GOOGLE ANALYTICS

If you already have Google Analytics set up on your website, you can go into your top content stats and take a look at:

• The blog posts that most of your followers are gravitating towards.
• What pages receive the most traffic on your website?
• What people are searching for when they come to your website?

This is not only going to give you some great ideas for future blog posts, but also allows you to focus on the services or products your clients really need support with.

#3: CHECK YOUR EMAIL

The idea is to look at your outbox and check out the emails you’ve sent repeatedly to your customers and clients to zone in on the questions they’ve asked for support in their businesses and the challenges they are experiencing. Chances are you will find five-seven questions that are commonly being asked that you can create blog posts from.  

#4: INSIGHTS

If you have a Facebook fan page, you can go to the insights section and check out the posts that got the most engagement or clicks. You’ll find that those are the topics your fans care about the most. From there you can create blogs around those areas and interests, and perhaps they’ll trigger some new ideas too. 

Not only is this a great way to have new blogs featured, but when you do go live with that blog post, you can actually encourage them to promote it for you and is another way to increase traffic to your website.

#8: INTERVIEWS

Create a list of people to interview that you would love to learn from, connect with, or would inspire your audience. Why not go ahead and make a dream list too! There’s nothing wrong with thinking big and creating a list of big names that you could potentially connect with in the future.

Once you put that out into the universe, you never know who you might be able to get into your website interviews!

#9: TIPS

Think about the tips that you could, off the tip of your tongue, provide to your ideal clients. What do you regularly do in your business that would support them and make their lives easier?

Stay tuned for Part 2 of the Blogging For Business Series which looks at the characteristics of a business-driven blog and titles.

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In this course, you’ll find strategies for creating 3 months of blog posts in 30 minutes!

Besides these time-saving insights and strategies, I’ll also give you access to my swipe file with 20 fill-in-the-blank titles, five sample blog templates, a “Hot Dates” calendar and a template for planning purposes!